Glad to be included in Ian Cleary’s list of “25 Insanely Useful Email Outreach Tips from Marketing Influencers.”
Here’s what I suggested:
Number one most important tactic: very, very, very short emails with a very, very, very specific (and easy to do) ask.
I’m talking one sentence, maybe two max (and they have to be short ones), and a quick ask like this: Interested? Want to hear more?
